Electronic Theses and Dissertations
Date
2021
Date of Award
2021
Document Type
Dissertation
Degree Name
Doctor of Philosophy
Committee Chair
Amanda Young
Committee Member
Craig Stewart
Committee Member
Barbara McClanahan
Committee Member
Amanda Nell Edgar
Abstract
Storytelling Health: A Content Analysis of Narrative Transportation and Identification Cues in Direct-to-Consumer Advertisements
Library Comment
Dissertation or thesis originally submitted to ProQuest
Recommended Citation
Montgomery, Stephanie Lynn, "Storytelling Health: A Content Analysis of Narrative Transportation and Identification Cues in Direct-to-Consumer Advertisements" (2021). Electronic Theses and Dissertations. 2684.
https://digitalcommons.memphis.edu/etd/2684
COinS
Comments
Data is provided by the student.