Publication Date
2022
Semester
Fall
Abstract
Course Description: This class looks at a wide variety of concepts from other courses, including writing, social media usage, research, management, and audience analysis, to understand them in a global context. There is also a critical discussion of strategic communication work, encouraging students to think about a broader variety of responses and reactions. This includes both how to develop an integrated, holistic global communication program, and how to manage such a program.
Keywords
syllabus, syllabi, journalism, communication, media, strategic media
Recommended Citation
Malone, Kim Marks, "JRSM 7416: Global Strategic Communication (Syllabus)" (2022). Journalism and Strategic Media Syllabi. 1929.
https://digitalcommons.memphis.edu/journalism-strategic-media-syllabi/1929