Mobile commerce: What it is and what it could be
Abstract
Differences between electronic commerce (e-commerce) and mobile commerce (m-commerce) are discussed. A primary distinction between m-commerce and e-commerce lies in the differences between transactions and access. E-commerce is mostly about buying and selling, while m-commerce was expected to be largely data-driven. M-commerce is a support mechanism that provides mobile information and promotion. The true middle ground of the converged mobile future is expected to include aspects of each business model.
Publication Title
Communications of the ACM
Recommended Citation
Stafford, T., & Gillenson, M. (2003). Mobile commerce: What it is and what it could be. Communications of the ACM, 46 (12), 33-34. https://doi.org/10.1145/953460.953483
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