Knowledge in cross-cultural management in the era of globalization: Where do we go from here?
Abstract
The purpose of this paper is to assess the significance and rigor of cross-cultural knowledge in the era of globalization. After reviewing the major paradigm developments since the 1960s, we propose a schematic framework for understanding behavior in and of organizations in dissimilar cultural contexts. A major thesis of this paper is that future researchers should be concerned with issues such as globalization, computer-mediated communication, and organizational and societal culture syndromes. In the final analysis, we present a socially contextualized model of cultural influences on behavior of individuals and groups in organizational contexts. Implications for theory and research are discussed.
Publication Title
Cross-Cultural Management: Foundations and Future
Recommended Citation
Bhagat, R., Baliga, B., Moustafa, K., & Krishnan, B. (2017). Knowledge in cross-cultural management in the era of globalization: Where do we go from here?. Cross-Cultural Management: Foundations and Future, 155-175. https://doi.org/10.4324/9781315258836-16