Publication Date
2016
Semester
Spring
Abstract
Course Description: Exploration of creative function of advertising; emphasis on role of media.
Keywords
syllabus, syllabi, journalism, communication, media, strategic media
Recommended Citation
Utt, Sandra H., "JOUR 3300: Survey of Advertising (Syllabus)" (2016). Journalism and Strategic Media Syllabi. 616.
https://digitalcommons.memphis.edu/journalism-strategic-media-syllabi/616