Publication Date
2016
Semester
Spring
Abstract
Course Description: Development, execution and evaluation of events that support strategic communication practices. Emphasis on advertising and public relations tactics for non-profit, for profit and communitybased initiatives and organizations.
Keywords
syllabus, syllabi, journalism, communication, media, strategic media
Recommended Citation
Mauck, Amanda, "JOUR 6301: Event Management/HPRM & PR (Syllabus)" (2016). Journalism and Strategic Media Syllabi. 658.
https://digitalcommons.memphis.edu/journalism-strategic-media-syllabi/658
