Electronic Theses and Dissertations Archive
Date
2026
Document Type
Dissertation
Degree Name
Doctor of Philosophy
Department
Counselor Education and Supervision
Committee Chair
Taneshia Greenidge
Committee Chair
Eraina Schauss
Committee Member
Crystal White
Committee Member
Meg Evans
Abstract
Female college athletes navigate multi-faceted pressures at the intersection of gender, race, finances, and athletic identity. However, their lived experiences remain understudied. This qualitative study examined how feminine expression and Name, Image, and Likeness (NIL) financial pressures intersected to impact the mental health of Division I female college athletes. Guided by a hermeneutic phenomenological framework and grounded in Brewer et al.’s (1993) Athletic Identity Theory and Crenshaw’s (1989) Intersectionality Theory, data was collected through semi-structured virtual interviews with eight participants representing a range of sports and racial backgrounds. The thematic analysis followed Braun and Clarke’s (2006) six-phase model which yielded six major themes and twenty-four sub-themes. The themes are Inner Facets of Femininity, Gendered Reality Check, Asserting Identity Through Aesthetic Choices, Laboring for Legitimacy, From Neglect to Recognition, and Intersectionality and Microaggressions. The findings reveal that participants experienced femininity not only as personal identity but as commercial currency within the NIL landscape, where aesthetic labor, institutional neglect, and racialized market valuation produced distinctive psychological burdens. This study introduces economic colorism and aesthetic surveillance as structural mechanisms not previously named within either theoretical framework. Implications for culturally competent counseling practice, NIL policy reform, and institutional accountability are discussed.
Library Comment
Dissertation or thesis originally submitted to ProQuest/Clarivate.
Notes
Open Access.
Recommended Citation
Williams, Sedaria LaNora, "Balancing Act: The Impact of Feminine Expression, Name, Image and Likeness (NIL) on the Mental Health of Female College Athletes" (2026). Electronic Theses and Dissertations Archive. 4003.
https://digitalcommons.memphis.edu/etd/4003
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Comments
Data is provided by the student.